HELLO WORLD AGENCY, SOUTH AFRICA

ART DIRECTOR | STYLING

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Hello World Agency launched a print and online campaign for Lombard Insurance Group, a South African specialist insurance and expert underwriting company. The campaign is centred on imagining the possibilities of great partnerships between innovators who have left their indelible mark on our world.

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In the print campaign, the reader is asked to imagine the possibility if JK Rowling had the opportunity to partner with Roald Dahl, what if Bill Gates had gone into partnership with Steve Jobs or directors’ Alfred Hitchcock and Steven Spielberg had collaborated? In the some of the executions, Walt Disney and Jim Henson are seen poring over their cartoons and comic figures, and Yuri Gagarin is partnered with Neil Armstrong for the first moon landing.

 

Agency: Hello World

Executive Creative Director: Theo Ferreira

Art Directors: Kerryn-Lee Tyser, Gareth O'Callaghan

Copywriter: Aadil Dhalec

Production: Lampost

Photographer: Mike Lewis & Nic van Reenan

Retouching: Rob Frew